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Christmas is one of the most anticipated holidays, but it comes with a series of social, material and emotional obligations. Starting from this observation, this year Pepsi wanted to change the perspective and approach Christmas differently.
Unlike other brands that put pressure on this period, Pepsi aimed to represent the diversity of ways in which Christmas is spent and to offer holidays that each person can experience in their own way, however they like, not how “they do what”.
Celebrate the holidays, your style, with Pepsi
What can be more stressful than Christmas? The period before. The pre-Christmas countdown isn’t exactly fun.
“In December, the ‘holiday spirit’ is everywhere. Carols in all the speakers, traditions we must respect, new habits we have adopted in recent years, the rush for gifts and much more. That’s exactly why this year we’re…
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Articol publicat pe: www.adhugger.net
Autor: Cristi Filipescu



