jump! innovation Appointed by Fáilte Ireland For Unique Tourism Development Brief – AdHugger

Innovation agency jump! innovation won a global competitive pitch to support Fáilte Ireland in its mission to sustain and grow Ireland as a high-quality and competitive tourism destination. As brand strategy and innovation partner, jump! innovation, will work with Fáilte Ireland – Ireland’s National Tourism Development Authority – to further develop the tourism offering across the country.

This will include creating compelling new brand identities and propositions for tourism experiences, identifying and developing new tourism opportunities in sectors including attractions, activities and festivals, and devising insight-led best practices to help Ireland’s tourism businesses – whether small or large – grow to new heights.

The partnership is for a minimum of three years.

Niall Tracey, Director of Marketing for Fáilte Ireland, said:

“This is a…