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Publicis Groupe acquired Advertise BG, one of the leading performance marketing agencies in Bulgaria. The strategic acquisition will further reinforce Publicis Groupe Bulgaria’s competencies in digital transformation, adding firepower to its existing offering across digital strategy, data, social media, and digital content creation.

Advertise BG currently handles more than 100 local and international clients across different business verticals offering expertise and services including performance marketing, branding and awareness, social media marketing, digital design, analytics and­­ conversion rate optimization as well as training and consulting.

This acquisition will see Advertise BG merge into and become a part of Digitas Sofia, the connected digital marketing agency within Publicis Groupe Bulgaria.

Established in 2007 by Alexander Georgiev as a digital…

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Articol publicat pe: www.adhugger.net
Autor: Cristina Blanaru